Monthly Archives: April 2015

MARKET YOUR BRAND AT A PROFIT

719 Seventh- Coke Ad

719 Seventh- Coke Ad & Additional Revenue

MARKET YOUR BRAND AT A PROFIT

Generate retail sales while simultaneously

profiting from LED video display partnerships

MARKETING OPPORTUNITY

Showcase your brand in the world’s most visited tourist location

Dramatically increase awareness of new menu items and promotions

Sell advertising space to partners and third party vendors

Gather customer data and cell phone numbers through consumer interaction with Tenant  digital LED displays

Source of revenue to operate retail portion rent free

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Instagram concentration

According to Instagram, about 90% of its users are teens, 20-somethings and 30-somethings. Parsing through Instagram metadata, we have plotted where the highest concentration of this most coveted cohort congregate en masse. Our research indicates they are concentrated more in Times Square than anywhere else in New York.Despite this concentration of this most coveted, amped-up cohort, they are sorely under served.

Times square  2

719 7th Avenue’s location and characteristics offer the retailer the unique ability to create a big, highly impactful store that these cohorts will walk to, buy product in, and brag about to their friends, acquaintances and followers. It’s an impact that cannot be recreated anywhere – not SoHo, not Flatiron, not 5th Avenue.

Times square instgram